TAG HEUER X ONLYWATCH

MONACO SPLIT-SECONDS CHRONOGRAPH

New campaign for the TAG Heuer Monaco Split-Seconds.
To pay tribute to TAG Heuer’s racing heritage, the brand launched their first mechanical split-seconds wristwatch chronograph movement. We have developed a futuristic approach to highlight how TAG Heuer, one more time, mastered the art of precision. 

Client TAG Heuer
Creative TOAST Studios
Director Florian Fatton
Producer Gilles Sandoz, Around Communication
DOP David Baumann, The Artaban Filmance
1st AC Joao Prates
2nd AC Quentin Juvet
3rd AC Lucas Charles
Still photographer Fabien Nissels
BTS images Louis Coubes
CGI direction & production Encor Studio
Music Tijany Bacci
Make-up Kristina Vidic
Set Design Gilles Sandoz, Florian Fatton
LED Screen Switch Productions
Location Bikini Test

 

Photography

Behind the Scenes